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We secure sustainable growth through automation and scaling — growth backlog, clear KPIs, short optimization cycles.","i-lucide-rocket",{},4,"wachstum",{"title":530,"description":565},{"loc":72},"en\u002Fservices\u002Fgrowth","services-growth","eE8aybk34JdjEMNMU_0PRfIw4W8cGGoVZCoxqoxeAIc",{"id":116,"title":117,"body":576,"catalog":629,"catalogFilters":644,"contactPerson":274,"deliverables":275,"description":276,"extension":277,"focusStep":275,"icon":275,"meta":650,"navigation":279,"ogImage":275,"order":280,"partnerLink":275,"path":66,"phase":281,"robots":275,"schemaOrg":275,"seo":651,"sitemap":652,"stem":284,"technologies":275,"translationKey":285,"__hash__":286},{"type":119,"value":577,"toc":627},[578,591,604,608,614],[122,579,580,587],{"label":124},[126,581,582],{"v-slot:heading":128},[130,583,132,584],{},[134,585,138],{"className":586},[137],[126,588,589],{"v-slot:intro":128},[130,590,143],{},[145,592,593,600],{"allLabel":147,"filterAriaLabel":148,"label":149},[126,594,595],{"v-slot:heading":128},[130,596,154,597],{},[134,598,158],{"className":599},[137],[126,601,602],{"v-slot:intro":128},[130,603,163],{},[165,605,606],{":steps":167,"background":168,"label":169},[130,607,172],{},[174,609,610],{":limit":176,"ctaLabel":177,"ctaTo":178,"label":179},[126,611,612],{"v-slot:heading":128},[130,613,184],{},[186,615,616,623],{"background":168,"ctaLabel":188,"ctaTo":24,"email":189,"image":190,"imageAlt":191,"imageCaption":192,"label":193,"note":194,"phone":195},[126,617,618],{"v-slot:heading":128},[130,619,200,620],{},[134,621,205],{"className":622},[137,204],[126,624,625],{"v-slot:body":128},[130,626,210],{},{"title":128,"searchDepth":212,"depth":212,"links":628},[],[630,632,634,636,638,640,642],{"title":216,"description":217,"focusStep":218,"phaseLabel":219,"link":27,"categories":631,"price":222,"availability":223},[221],{"title":225,"description":226,"focusStep":227,"phaseLabel":228,"link":60,"categories":633,"price":231,"availability":223},[230,221],{"title":233,"description":234,"focusStep":235,"phaseLabel":236,"link":60,"categories":635,"price":239,"availability":240,"availabilityVariant":241},[238],{"title":243,"description":244,"focusStep":227,"phaseLabel":245,"link":60,"categories":637,"price":247,"availability":223},[230],{"title":249,"description":250,"focusStep":218,"phaseLabel":251,"link":63,"categories":639,"price":222,"availability":223},[253],{"title":255,"description":256,"focusStep":218,"phaseLabel":257,"link":63,"categories":641,"price":222,"availability":223},[253],{"title":260,"description":261,"focusStep":262,"phaseLabel":263,"link":63,"categories":643,"price":222,"availability":223},[265],[645,646,647,648,649],{"key":221,"label":219},{"key":230,"label":269},{"key":253,"label":271},{"key":265,"label":263},{"key":238,"label":236},{},{"title":117,"description":276},{"loc":66},[654,984,1236],{"id":655,"title":656,"body":657,"client":943,"description":944,"extension":277,"image":945,"industry":946,"kpis":947,"logo":960,"meta":961,"navigation":279,"ogImage":275,"order":415,"path":81,"publishedAt":962,"robots":275,"schemaOrg":275,"seo":963,"sitemap":964,"stem":965,"technologies":966,"testimonial":978,"translationKey":982,"__hash__":983},"caseStudies_en\u002Fen\u002Fcase-studies\u002Fcomspot-focus.md","COMSPOT — Four Years of Shopware Ownership",{"type":119,"value":658,"toc":941},[659,681,685,691,704,737,768,778,782,793,848,892,901,920,928],[660,661,665,670,676],"case-study-hero",{"eyebrow":662,"image":663,"imageAlt":664},"Case Study · F.O.C.U.S.","\u002Fimages\u002Fcase-studies\u002Fcomspot-hero.jpg","COMSPOT online shop — omnichannel integration of Apple Premium retail and e-commerce",[130,666,667,668],{},"A relaunch was the beginning. The ownership ",[134,669],{},[130,671,672],{},[134,673,675],{"className":674},[137],"stayed.",[126,677,678],{"v-slot:lead":128},[130,679,680],{},"Since the 2021 Shopware relaunch, nuonic has run and evolved COMSPOT's online shop — across a full platform generation from Shopware 5 to 6.7. More than 1,500 work items, four years, a system that never stood still. Delivered with the F.O.C.U.S. framework.",[682,683],"case-study-focus-strip",{":phases":684},"[{\"letter\":\"F\",\"name\":\"Facts\",\"tagline\":\"Reality over assumptions\"},{\"letter\":\"O\",\"name\":\"Objectives\",\"tagline\":\"Clarity before speed\"},{\"letter\":\"C\",\"name\":\"Constraints\",\"tagline\":\"The truth about systems\"},{\"letter\":\"U\",\"name\":\"Execution\",\"tagline\":\"Build, don't discuss\"},{\"letter\":\"S\",\"name\":\"Scaling\",\"tagline\":\"Growth is a system\"}]",[686,687],"case-study-facts",{":facts":688,":tags":689,"label":690},"[{\"label\":\"Client\",\"value\":\"COMSPOT – Apple Premium Partner\"},{\"label\":\"Industry\",\"value\":\"ITC Retail \u002F Omnichannel\"},{\"label\":\"Platform\",\"value\":\"Shopware 5 → 6 → 6.7\"},{\"label\":\"ERP\",\"value\":\"BYOS (in-house development)\"},{\"label\":\"Start\",\"value\":\"Relaunch go-live 2021\"},{\"label\":\"Status\",\"value\":\"ongoing (2026)\"},{\"label\":\"Services\",\"value\":\"Maintenance · Continuous development · SW upgrades\"}]","[\"Shopware 5\",\"Shopware 6.7\",\"EPOQ Search\",\"EPOQ Recommendations\",\"Store Locator\",\"Store PickUp\",\"Configurator UX\",\"Targo Leasing\",\"BYOS (ERP)\",\"CMP \u002F GTM\",\"Omnichannel\"]","At a glance",[692,693,696],"case-study-section",{"letter":227,"name":694,"subtitle":695},"Facts","Reality over assumptions",[130,697,698,699,703],{},"COMSPOT is one of Germany's leading Apple Premium retailers — with brick-and-mortar stores and an online shop closely interlocked with the in-store business. After the 2021 Shopware relaunch, this shop didn't need a one-off project but a partner: a ",[700,701,702],"a",{"href":30},"Shopware agency"," that safeguards operations and keeps evolving the system across years and platform generations.",[692,705,708],{"letter":235,"name":706,"subtitle":707},"Objectives","Clarity before speed",[709,710,711,719,725,731],"ul",{},[712,713,714,718],"li",{},[715,716,717],"strong",{},"Stability in daily operations:"," a high-traffic shop that sells without interruption.",[712,720,721,724],{},[715,722,723],{},"Interlock omnichannel:"," integrate store locator, store pickup, and branch inventory seamlessly into the online purchase.",[712,726,727,730],{},[715,728,729],{},"Increase conversion:"," search, listing & recommendations (EPOQ) plus an optimized configurator UX.",[712,732,733,736],{},[715,734,735],{},"Stay future-proof:"," across Shopware versions — through to the current 6.7 upgrade.",[692,738,742],{"letter":739,"name":740,"subtitle":741},"C","Constraints","The truth about systems",[709,743,744,750,756,762],{},[712,745,746,749],{},[715,747,748],{},"No standstill:"," every change has to hold up in the live operation of a high-revenue shop.",[712,751,752,755],{},[715,753,754],{},"A grown integration landscape:"," the in-house ERP BYOS, EPOQ, tracking\u002FCMP, Targo leasing, branch binding — everything interlocks.",[712,757,758,761],{},[715,759,760],{},"Platform switch in production:"," Shopware 5 → 6 → 6.7, without interrupting daily business.",[712,763,764,767],{},[715,765,766],{},"Clean release:"," structured workflows from release through stage QA to live QA.",[769,770,772],"case-study-callout",{"title":771},"Why F.O.C.U.S.?",[130,773,774,775],{},"Projects don't fail on technology, but on unclear facts, goals, and limits. ",[715,776,777],{},"The framework forces clarity — before the first line of code.",[779,780],"case-study-stats",{":stats":781},"[{\"value\":\"1,500+\",\"label\":\"Work items handled\"},{\"value\":\"~4.5 yrs\",\"label\":\"Ongoing partnership\"},{\"value\":\"SW 5 → 6.7\",\"label\":\"Platform generation supported\"},{\"value\":\"11\",\"label\":\"Development initiatives\"}]",[783,784,786],"case-study-heading",{"eyebrow":785},"Execution & Scaling",[130,787,788,789],{},"Not a one-off project. ",[134,790,792],{"className":791},[137],"A system that never stood still.",[692,794,797,804,810],{"letter":218,"name":795,"subtitle":796},"Execution","Build, don't discuss",[130,798,799,800,803],{},"More than 1,500 work items over four years of ",[700,801,802],{"href":27},"Shopware development"," — structured into eleven development initiatives instead of worked off as a ticket graveyard. Every change runs the same path: release, stage QA, live QA.",[130,805,806,809],{},[715,807,808],{},"Every work item by the same formula:"," impact on revenue & stability · commitment to the deadline · ownership over years.",[709,811,812,818,824,830,836,842],{},[712,813,814,817],{},[715,815,816],{},"EPOQ integration:"," intelligent search, listing, and product recommendations for more conversion.",[712,819,820,823],{},[715,821,822],{},"Omnichannel expanded:"," store locator and store pickup with branch inventory right in the purchase flow.",[712,825,826,829],{},[715,827,828],{},"Configurator UX optimized:"," and the product detail page (PDP) continuously improved.",[712,831,832,835],{},[715,833,834],{},"Targo leasing integrated:"," financing as a payment method for commercial customers.",[712,837,838,841],{},[715,839,840],{},"BYOS connection maintained:"," the interface to the client's own ERP kept stable across every version jump.",[712,843,844,847],{},[715,845,846],{},"Tracking & consent kept clean:"," CMP\u002FGTM adjustments carried forward over the years.",[692,849,852,855],{"letter":262,"name":850,"subtitle":851},"Scaling","Growth is a system",[130,853,854],{},"This is where a project separates from a partnership. Maintenance turned into strategic development — carried across a full platform generation:",[709,856,857,867,877,883],{},[712,858,859,862,863,866],{},[715,860,861],{},"Shopware 5 → 6 → 6.7:"," ",[700,864,865],{"href":36},"migration to Shopware 6"," and major upgrades without standstill in daily business.",[712,868,869,872,873,876],{},[715,870,871],{},"Maintenance became strategy:"," a dedicated initiative for ",[700,874,875],{"href":72},"strategic development"," & analysis.",[712,878,879,882],{},[715,880,881],{},"Continuous delivery:"," ~1,500 work items prioritized data-driven instead of in a big bang.",[712,884,885,862,888,891],{},[715,886,887],{},"Stable operation over years:",[700,889,890],{"href":42},"Shopware support & maintenance"," with the same partner from 2021 to today, without friction from a handover.",[769,893,895],{"title":894},"Go-live is not the success. It's the starting point of ownership.",[130,896,897,898],{},"Four and a half years later, the shop runs on a platform generation further than on day one — ",[715,899,900],{},"with more features, new sales channels, and stable across every upgrade.",[902,903,906,915],"focus-roles",{":roles":904,"label":905},"[{\"title\":\"Strategist\",\"tagline\":\"Clarify facts, goals & limits – before anything is built.\"},{\"title\":\"Architect\",\"tagline\":\"Update-capable structure across platform generations.\"},{\"title\":\"Builder\",\"tagline\":\"Deliver iteratively – with pipeline, stage & review.\"},{\"title\":\"Operator\",\"tagline\":\"Own operations, upgrades & development over years.\"}]","Four roles, one team",[126,907,908],{"v-slot:heading":128},[130,909,910,911],{},"Four roles, ",[134,912,914],{"className":913},[137],"one system that holds.",[126,916,917],{"v-slot:intro":128},[130,918,919],{},"Responsibility across the full cycle — operationally tied to the phases, with no handoffs into the void.",[921,922,925],"case-study-testimonial",{"background":241,"name":923,"role":924},"Michael Hencke - Managing Director & Founder, ByteClub & COMSPOT GmbH","on working with nuonic Digital",[130,926,927],{},"After the relaunch of our online shop, we weren't looking for a service provider but a partner – and with nuonic Digital we found exactly that. Across several years and a complete platform switch from Shopware 5 to 6.7, our shop ran reliably while continuously getting better. From the interplay with our in-house ERP to the integration of stores and online through to new sales channels, the team reliably delivered complex requirements – always with an eye on what truly moves our business forward. The collaboration is partnership-driven, forward-looking, and I can recommend it without reservation.",[186,929,931,936],{"background":387,"ctaLabel":930,"ctaTo":24,"image":190,"imageAlt":191,"label":389,"phone":195},"Let's talk about impact →",[126,932,933],{"v-slot:heading":128},[130,934,935],{},"Does your shop need a partner, not a service provider? Let's talk about impact.",[126,937,938],{"v-slot:body":128},[130,939,940],{},"nuonic Digital GmbH & Co. KG · Munich & Hamburg",{"title":128,"searchDepth":212,"depth":212,"links":942},[],"COMSPOT","Since the 2021 relaunch, nuonic has run and evolved COMSPOT's online shop — from Shopware 5 to 6.7, with more than 1,500 work items across four years.",{"src":663,"alt":664},"ITC Retail \u002F Omnichannel",[948,951,954,957],{"label":949,"after":950},"Work items handled","1,500+",{"label":952,"after":953},"Ongoing partnership","~4.5 yrs",{"label":955,"after":956},"Platform generation supported","SW 5 → 6.7",{"label":958,"after":959},"Development initiatives","11","\u002Fimages\u002Flogos\u002Fcomspot.svg",{},"2026-06-19",{"title":656,"description":944},{"loc":81},"en\u002Fcase-studies\u002Fcomspot-focus",[967,968,969,970,971,972,973,974,975,976,977],"Shopware 5","Shopware 6.7","EPOQ Search","EPOQ Recommendations","Store Locator","Store PickUp","Configurator UX","Targo Leasing","BYOS (ERP)","CMP \u002F GTM","Omnichannel",{"quote":979,"name":980,"role":981},"After the relaunch of our online shop, we weren't looking for a service provider but a partner — and with nuonic Digital we found exactly that. Across several years and a complete platform switch from Shopware 5 to 6.7, our shop ran reliably while continuously getting better.","Michael Hencke","Managing Director & Founder, ByteClub & COMSPOT GmbH","case-comspot-focus","aZs_qBUY9Fo3bZ8H9gLlXDTpbCYKgj-ZfRec1JN7dKU",{"id":985,"title":986,"body":987,"client":1202,"description":1203,"extension":277,"image":1204,"industry":1205,"kpis":1206,"logo":1219,"meta":1220,"navigation":279,"ogImage":275,"order":212,"path":87,"publishedAt":1221,"robots":275,"schemaOrg":275,"seo":1222,"sitemap":1223,"stem":1224,"technologies":1225,"testimonial":1231,"translationKey":1234,"__hash__":1235},"caseStudies_en\u002Fen\u002Fcase-studies\u002Ftopi-focus.md","topi — Shopware Checkout Integration for B2B Rental",{"type":119,"value":988,"toc":1200},[989,1009,1011,1015,1023,1051,1079,1087,1090,1095,1136,1161,1170,1182,1188],[660,990,993,998,1004],{"eyebrow":662,"image":991,"imageAlt":992},"\u002Fimages\u002Fcase-studies\u002Ftopi-hero.svg","topi B2B rental as a payment method in the Shopware checkout",[130,994,995,996],{},"One idea changes the market. One plugin brings it ",[134,997],{},[130,999,1000],{},[134,1001,1003],{"className":1002},[137],"into every checkout.",[126,1005,1006],{"v-slot:lead":128},[130,1007,1008],{},"topi makes B2B rental simple — relieving small and medium-sized businesses on every hardware purchase. nuonic built the Shopware integration that brings topi's rental payment straight into the checkout of well-known ITC retailers. Delivered with the F.O.C.U.S. framework.",[682,1010],{":phases":684},[686,1012],{":facts":1013,":tags":1014,"label":690},"[{\"label\":\"Client\",\"value\":\"topi – B2B rental for hardware & ITC\"},{\"label\":\"Industry\",\"value\":\"FinTech \u002F Embedded Financing\"},{\"label\":\"Task\",\"value\":\"Shopware payment & rental integration\"},{\"label\":\"Platform\",\"value\":\"Shopware 6 (incl. 6.5+)\"},{\"label\":\"Distribution\",\"value\":\"Plugin for many retailer shops\"},{\"label\":\"Services\",\"value\":\"Plugin development · API integration · Frontend widgets · QA\"}]","[\"Shopware 6\",\"Payment Plugin\",\"CustomPayment Handler\",\"Catalog Sync\",\"API Integration\",\"Frontend Widgets\",\"Experience Worlds\"]",[692,1016,1017],{"letter":227,"name":694,"subtitle":695},[130,1018,1019,1020,1022],{},"topi is revolutionizing B2B rental: instead of buying hardware at a high cost, companies rent it flexibly — a model that frees up liquidity, especially for small and medium-sized businesses. For this offer to work, it has to reach the point where the purchase happens: the retailer's checkout. Exactly that bridge was missing — a Shopware integration that brings topi's rental payment seamlessly into existing shops. Built by a ",[700,1021,702],{"href":30}," that treats plugins as products.",[692,1024,1025],{"letter":235,"name":706,"subtitle":707},[709,1026,1027,1033,1039,1045],{},[712,1028,1029,1032],{},[715,1030,1031],{},"The best buying experience"," for end customers — the rental option fits seamlessly into the purchase flow instead of interrupting it.",[712,1034,1035,1038],{},[715,1036,1037],{},"A product, not a one-off:"," a distributable plugin that works the same across many retailers — not a custom solution per shop.",[712,1040,1041,1044],{},[715,1042,1043],{},"Make the rental logic visible:"," price widgets, instalments, and a rental summary across the entire customer journey — from product listing to cart.",[712,1046,1047,1050],{},[715,1048,1049],{},"Self-service rollout:"," an onboarding guide and clean documentation so retailers can activate the integration on their own.",[692,1052,1053],{"letter":739,"name":740,"subtitle":741},[709,1054,1055,1061,1067,1073],{},[712,1056,1057,1060],{},[715,1058,1059],{},"Many shops, one plugin:"," the integration has to run reliably across the most varied retailer setups — not just in a controlled environment.",[712,1062,1063,1066],{},[715,1064,1065],{},"Coexistence of payment methods:"," topi sits alongside established methods like PayPal and Klarna — without conflicts in the checkout.",[712,1068,1069,1072],{},[715,1070,1071],{},"Rental-specific data:"," serial numbers and rental terms must be passed correctly from the order to topi.",[712,1074,1075,1078],{},[715,1076,1077],{},"Shopware 6 standards:"," update capability & 6.5 compatibility as a requirement.",[769,1080,1081],{"title":771},[130,1082,1083,1084],{},"A plugin for many retailers forgives no unclear assumptions. ",[715,1085,1086],{},"The framework forces clarity about goals and limits — before the first line of code.",[779,1088],{":stats":1089},"[{\"value\":\"~3 mo.\",\"label\":\"Kickoff to plugin launch\"},{\"value\":\"6\",\"label\":\"Work packages\"},{\"value\":\"6.5+\",\"label\":\"Shopware 6 compatible\"},{\"value\":\"1 : n\",\"label\":\"One plugin, many retailers\"}]",[783,1091,1092],{"eyebrow":785},[130,1093,1094],{},"Not a shop. A product that scales.",[692,1096,1097,1103,1110],{"letter":218,"name":795,"subtitle":796},[130,1098,1099,1102],{},[715,1100,1101],{},"Decision formula per work item:"," impact on the buying experience · commitment to the launch · ownership of a product that scales.",[130,1104,1105,1106,1109],{},"42 work items across six work packages (AP-00 to AP-05) — ",[700,1107,1108],{"href":27},"Shopware plugin development"," from the base plugin through the API to product listing, detail page, and checkout. In close coordination with the topi development team, iteratively.",[709,1111,1112,1118,1124,1130],{},[712,1113,1114,1117],{},[715,1115,1116],{},"Base plugin & API:"," catalog and shipping sync, order attributes, and a custom CustomPayment handler as the foundation.",[712,1119,1120,1123],{},[715,1121,1122],{},"Frontend across the whole journey:"," price widget & rental label on the product page, off-canvas cart with a rental summary, experience-world integration.",[712,1125,1126,1129],{},[715,1127,1128],{},"Pass rental data correctly:"," serial numbers read from the order line items and transmitted to topi.",[712,1131,1132,1135],{},[715,1133,1134],{},"Quality assured:"," Klarna\u002FPayPal sandbox and cleanup of installation errors through to store readiness.",[692,1137,1138,1141],{"letter":262,"name":850,"subtitle":851},[130,1139,1140],{},"The difference: this wasn't a shop being built, but a product — one that multiplies.",[709,1142,1143,1149,1155],{},[712,1144,1145,1148],{},[715,1146,1147],{},"Live with many well-known ITC retailers"," — one integration, many shops, one maintenance track.",[712,1150,1151,1154],{},[715,1152,1153],{},"Self-service ready:"," an onboarding guide and documentation so new retailers can start on their own.",[712,1156,1157,1160],{},[715,1158,1159],{},"A scaling lever:"," built update-capable (SW 6.5) — every new retailer extends topi's reach without a new custom solution.",[769,1162,1164],{"title":1163},"A good plugin is not a project, it's a multiplier.",[130,1165,1166,1167],{},"The more retailers offer topi, the more SMEs benefit from flexible rental — ",[715,1168,1169],{},"carried by one integration, built right once.",[902,1171,1173,1178],{":roles":1172,"label":905},"[{\"title\":\"Strategist\",\"tagline\":\"Clarify the goals & limits of a multi-shop plugin.\"},{\"title\":\"Architect\",\"tagline\":\"Update-capable plugin structure instead of a per-shop solution.\"},{\"title\":\"Builder\",\"tagline\":\"Deliver iteratively – closely with the topi dev team.\"},{\"title\":\"Operator\",\"tagline\":\"Own store readiness, onboarding & maintenance.\"}]",[126,1174,1175],{"v-slot:heading":128},[130,1176,1177],{},"Four roles, one product that scales.",[126,1179,1180],{"v-slot:intro":128},[130,1181,919],{},[921,1183,1185],{"background":241,"name":1184,"role":924},"Estelle Merle - Managing Director topi",[130,1186,1187],{},"Working with nuonic Digital was a decisive step for us at topi, especially for the launch of our e-commerce platform.\nFor the development of a seamless Shopware 5 integration, our top priority was the best possible shopping experience for our customers. The nuonic Digital team was instrumental in making that happen. Thanks to their customer-focused approach and the close collaboration with our developers, we were able to bring a product to market that not only meets our requirements but exceeds them.\nDeveloping tailor-made integrations and interfaces is a whole lot easier with nuonic Digital. topi wholeheartedly recommends the collaboration.",[186,1189,1191,1196],{"background":387,"ctaLabel":1190,"ctaTo":24,"image":190,"imageAlt":191,"label":389,"phone":195},"Let's talk about the integration →",[126,1192,1193],{"v-slot:heading":128},[130,1194,1195],{},"An idea that deserves every checkout? Let's talk about the integration.",[126,1197,1198],{"v-slot:body":128},[130,1199,940],{},{"title":128,"searchDepth":212,"depth":212,"links":1201},[],"topi","nuonic built the Shopware integration that brings topi's B2B rental payment straight into the checkout of well-known ITC retailers. One plugin for many shops.",{"src":991,"alt":992},"FinTech \u002F Embedded Financing",[1207,1210,1213,1216],{"label":1208,"after":1209},"Kickoff to plugin launch","~3 months",{"label":1211,"after":1212},"Work packages","6 packages",{"label":1214,"after":1215},"Shopware 6 compatible","6.5+",{"label":1217,"after":1218},"One plugin, many retailers","1 : n","\u002Fimages\u002Flogos\u002Ftopi.svg",{},"2026-01-20",{"title":986,"description":1203},{"loc":87},"en\u002Fcase-studies\u002Ftopi-focus",[1226,1227,1228,1229,1230],"Shopware 6","Payment Plugin","CustomPayment Handler","API Integration","Frontend Widgets",{"quote":1232,"name":1233,"role":1202},"Working with nuonic Digital was a decisive step for us at topi in launching our e-commerce platform. We were able to bring a product to market that not only meets our requirements but exceeds them.","Management","case-topi-focus","63icMDErYqslZ2Xof1sn_UzmJL0Hb5abZj7ZpoZXPNY",{"id":1237,"title":1238,"body":1239,"client":1446,"description":1447,"extension":277,"image":1448,"industry":1449,"kpis":1450,"logo":1464,"meta":1465,"navigation":279,"ogImage":275,"order":521,"path":84,"publishedAt":1466,"robots":275,"schemaOrg":275,"seo":1467,"sitemap":1468,"stem":1469,"technologies":1470,"testimonial":1474,"translationKey":1476,"__hash__":1477},"caseStudies_en\u002Fen\u002Fcase-studies\u002Fhandelskoenig-focus.md","Handelskönig — From JTL-Shop to Shopware 6",{"type":119,"value":1240,"toc":1444},[1241,1261,1263,1268,1281,1291,1297,1306,1309,1314,1357,1398,1407,1412,1425,1432],[660,1242,1245,1250,1256],{"eyebrow":662,"image":1243,"imageAlt":1244},"\u002Fimages\u002Fcase-studies\u002Fhandelskoenig-hero.jpg","Handelskönig e-commerce on Shopware 6",[130,1246,1247,1248],{},"We don't build shops. We build ",[134,1249],{},[130,1251,1252],{},[134,1253,1255],{"className":1254},[137],"systems that generate revenue.",[126,1257,1258],{"v-slot:lead":128},[130,1259,1260],{},"Replatforming Handelskönig GmbH from JTL-Shop to Shopware 6 — delivered with the nuonic F.O.C.U.S. framework: from fact analysis to continuous scaling. Because go-live is not a success. It is where responsibility begins.",[682,1262],{":phases":684},[686,1264],{":facts":1265,":tags":1266,"label":1267},"[{\"label\":\"Client\",\"value\":\"Handelskönig GmbH\"},{\"label\":\"Industry\",\"value\":\"Retail \u002F Construction & Trade Supplies\"},{\"label\":\"Platform\",\"value\":\"Shopware 6\"},{\"label\":\"ERP\",\"value\":\"JTL-Wawi (JTL-Connector)\"},{\"label\":\"Payment\",\"value\":\"PayPal, Amazon Pay, RatePay\"},{\"label\":\"Go-Live\",\"value\":\"October 2024\"},{\"label\":\"Status\",\"value\":\"Scaling phase (ongoing)\"}]","[\"Shopware 6\",\"JTL-Connector\",\"CI\u002FCD Pipeline\",\"Loyalty System\",\"Trusted Shops\",\"SEO Migration\",\"Klaviyo\"]","Project at a glance",[692,1269,1270],{"letter":227,"name":694,"subtitle":695},[130,1271,1272,1273,1276,1277,1280],{},"The existing JTL-Shop was limiting growth: restricted frontend flexibility, labor-intensive content maintenance, limited extensibility. The ",[700,1274,1275],{"href":60},"system audit"," made visible where time and conversion were being lost — and where the technical scaling limits lay. The consequence: the move to Shopware 6 as a planned ",[700,1278,1279],{"href":36},"Shopware migration"," instead of a risky big bang.",[692,1282,1284],{"letter":235,"name":706,"subtitle":1283},"Impact over features",[130,1285,1286,1287,1290],{},"Not \"we need a new shop\", but measurable goals: a platform that grows with the business, seamless JTL-Wawi integration without data breaks, preservation of the established ",[700,1288,1289],{"href":39},"SEO substance",", and a deployment process that enables continuous releases instead of preventing them.",[692,1292,1294],{"letter":739,"name":740,"subtitle":1293},"Making limits visible",[130,1295,1296],{},"The critical conditions were named before implementation, not discovered during it: JTL-Wawi as the fixed ERP, ongoing business operations without interruption, full migration of customers, orders, and loyalty points with continuous number ranges, plus a URL structure grown over years that could not be allowed to break.",[769,1298,1300],{"title":1299},"Decision formula met",[130,1301,1302,1305],{},[715,1303,1304],{},"Measurable impact, the client's readiness to decide, clear ownership on both sides."," Only then does a project start at nuonic.",[779,1307],{":stats":1308},"[{\"value\":\"~10 months\",\"label\":\"From facts to go-live\"},{\"value\":\"106 work items\",\"label\":\"In the execution phase\"},{\"value\":\"98 %\",\"label\":\"Completed at go-live\"},{\"value\":\"0 breaks\",\"label\":\"In data, SEO & operations\"}]",[783,1310,1311],{"eyebrow":785},[130,1312,1313],{},"Go-live was the starting point — not the goal.",[692,1315,1316,1322,1354],{"letter":218,"name":795,"subtitle":796},[130,1317,1318,1319,1321],{},"No concept loops, but a production-ready system from our ",[700,1320,802],{"href":27},":",[709,1323,1324,1330,1336,1342,1348],{},[712,1325,1326,1329],{},[715,1327,1328],{},"Custom theme:"," Header, navigation (desktop & off-canvas mobile), product listing, product detail page, cart, and checkout to the client's CI.",[712,1331,1332,1335],{},[715,1333,1334],{},"JTL-Wawi integration:"," Sync of products, customers, orders, and stock levels via the JTL-Connector.",[712,1337,1338,1341],{},[715,1339,1340],{},"Data migration:"," Customers, orders, loyalty points, and reviews fully migrated — number ranges continuous.",[712,1343,1344,1347],{},[715,1345,1346],{},"Plugin stack:"," Loyalty system, PayPal, Amazon Pay, Trusted Shops, comparison list, blog, and custom CMS elements for experience worlds.",[712,1349,1350,1353],{},[715,1351,1352],{},"Automate everything:"," Stage\u002Fproduction environments with an automated deployment pipeline, monitoring, alerting & logging from day one.",[130,1355,1356],{},"Go-live in October 2024 — on schedule, during live operations.",[692,1358,1360,1366],{"letter":262,"name":850,"subtitle":1359},"Growth is a system, not luck",[130,1361,1362,1363,1365],{},"Since go-live, the continuous optimization cycle has been running — ",[700,1364,890],{"href":42}," with a fixed release rhythm instead of ad-hoc firefighting:",[709,1367,1368,1374,1380,1386,1392],{},[712,1369,1370,1373],{},[715,1371,1372],{},"40+ releases"," through the automated pipeline — planned, tested, documented.",[712,1375,1376,1379],{},[715,1377,1378],{},"Shopware 6.6 → 6.7"," as a major update without downtime, including theme and plugin adjustments.",[712,1381,1382,1385],{},[715,1383,1384],{},"Proactive compliance:"," GPSR, BFSG preparation, and EEA-compliant conversion tracking — implemented before they became a risk.",[712,1387,1388,1391],{},[715,1389,1390],{},"Growth stack:"," Klaviyo (flows, back-in-stock, product feed), Trusted Shops widgets, server-side tracking.",[712,1393,1394,1397],{},[715,1395,1396],{},"Performance & conversion:"," Image formats, CDN, availability and delivery-time logic, checkout optimization — prioritized by data.",[769,1399,1401],{"title":1400},"Impact over activity",[130,1402,1403,1404],{},"Nearly 290 work items since go-live are not busywork — they are proof that an actively operated shop is a living system. ",[715,1405,1406],{},"Responsibility doesn't end at go-live. It begins there.",[686,1408],{":facts":1409,":tags":1410,"label":1411},"[{\"label\":\"Timeframe\",\"value\":\"Since Oct. 2024 (ongoing)\"},{\"label\":\"Total work items\",\"value\":\"≈ 290\"},{\"label\":\"Releases\",\"value\":\"40+ deployments\"},{\"label\":\"Shopware versions\",\"value\":\"6.6 → 6.7.x\"},{\"label\":\"Compliance\",\"value\":\"GPSR, BFSG, EEA tracking\"},{\"label\":\"Model\",\"value\":\"Maintenance with a fixed release cycle\"}]","[\"Release Management\",\"Shopware 6.7\",\"GPSR\",\"BFSG\",\"Klaviyo\",\"Server-Side Tracking\",\"Performance\"]","Scaling in numbers",[902,1413,1416,1421],{":roles":1414,"label":1415},"[{\"title\":\"Strategist\",\"items\":[\"Goals & prioritization\"]},{\"title\":\"Architect\",\"items\":[\"System design & integrations\"]},{\"title\":\"Builder\",\"items\":[\"Delivery & quality\"]},{\"title\":\"Operator\",\"items\":[\"Operations & growth\"]}]","The roles in the project",[126,1417,1418],{"v-slot:heading":128},[130,1419,1420],{},"Four roles, from facts to scaling.",[126,1422,1423],{"v-slot:intro":128},[130,1424,919],{},[921,1426,1429],{"background":241,"name":1427,"role":1428},"Katja Thal - Handelskönig GmbH","on working with nuonic",[130,1430,1431],{},"I had imagined the complete migration of our shop to Shopware 6 to be far more nerve-wracking. nuonic ran the project so methodically — from the development environment through data migration and the JTL connection all the way to go-live — that we could focus on day-to-day business instead of putting out fires. The new theme, the checkout, and the entire plugin landscape – AmazonPay, PayPal, Trusted Shops, our loyalty system – ran smoothly from day one.\nBut what truly won us over is the time afterwards: releases arrive in a reliable rhythm, bugs are fixed quickly and traceably, and with Shopware updates or security patches nuonic reaches out proactively before things become critical. Even on mandatory topics like the Digital Product Passport, the team thinks ahead instead of just ticking boxes. For us, this is no longer a mere agency relationship, but a true technical partner.",[186,1433,1435,1440],{"background":387,"ctaLabel":1434,"ctaTo":24,"image":190,"imageAlt":191,"label":389,"phone":195},"Let's talk impact →",[126,1436,1437],{"v-slot:heading":128},[130,1438,1439],{},"Want systems instead of projects? Let's talk about impact.",[126,1441,1442],{"v-slot:body":128},[130,1443,940],{},{"title":128,"searchDepth":212,"depth":212,"links":1445},[],"Handelskönig GmbH","Replatforming Handelskönig GmbH from JTL-Shop to Shopware 6 — delivered with the nuonic F.O.C.U.S. framework: from fact analysis to continuous scaling.",{"src":1243,"alt":1244},"Retail \u002F Construction & Trade Supplies",[1451,1454,1457,1461],{"label":1452,"after":1453},"From facts to go-live","~10 months",{"label":1455,"after":1456},"Work items in the execution phase","106 work items",{"label":1458,"after":1459,"unit":1460},"Completed at go-live","98%","%",{"label":1462,"after":1463},"Breaks in data, SEO & operations","0 breaks","\u002Fimages\u002Flogos\u002Fhandelskoenig.svg",{},"2025-06-15",{"title":1238,"description":1447},{"loc":84},"en\u002Fcase-studies\u002Fhandelskoenig-focus",[1226,1471,1472,1473],"JTL-Connector","CI\u002FCD Pipeline","Klaviyo",{"quote":1475,"name":1233,"role":1446},"Go-live wasn't the goal, it was the starting point. That's exactly how nuonic runs our shop — as a living system.","case-handelskoenig-focus","l0jW91Tkv7tiPxLYvplEJZklOzcmFH3PLcNaMQiNBXk",1786732299842]