Shopware agency for B2B commerce.
Customer pricing, approvals, ERP — B2B isn't a feature bundle, it's a process system. We build it with Shopware 6.
B2B is a process topic, not a shop topic.
In B2C a person buys. In B2B an organization buys — with roles, budgets, approvals and an ERP that knows the truth.
Built for buyers.
Customer-specific pricing
Negotiated terms, tiered prices, customer assortments — modeled cleanly in the pricing logic instead of maintained in Excel on the side.
Budgets & approval workflows
Roles, order limits and multi-stage approvals the way your customers actually buy — from clerk to head of procurement.
Quick ordering & order templates
Direct SKU entry, CSV upload, order templates and reordering — buyers want efficiency, not storytelling.
ERP integration
Prices, stock, orders and customer data in sync with ERP and PIM — for us the interface is the core, not an appendix.
Self-service instead of phone calls
Order history, invoices, returns and quotes in the customer account — every self-service feature takes load off your sales team.
For us, B2B is practice — not pitch.
References with numbers beat any feature list.
B2B pays off when processes stand behind it.
- B2B as a checkbox — a "price on request" field is not a B2B system.
- Projects without access to their own ERP data.
- Catalog PDFs that just need to go online.
- Manufacturers and wholesalers digitizing their sales channel.
- Merchants with negotiated pricing, approvals and ERP processes.
- B2C merchants building a genuine B2B pillar.
Shopware B2B questions.
What does a B2B shop with Shopware cost? +
Because of pricing logic, approvals and ERP integration, B2B projects typically start at €80,000 and go up with process depth. The honest breakdown by cost block is on our pricing page — including running operating costs.
Shopware B2B Components or custom development? +
Standard first, custom second. The B2B Components cover roles, budgets and approvals solidly — where your business model is specific, we develop against it deliberately. The decision is made per process in the audit, not per project as a blanket call.
Can Shopware handle B2B and B2C in one system? +
Yes. Through sales channels, the Rule Builder and customer-specific price calculation, one Shopware 6 system serves both worlds — one product master, separate pricing logic and experiences. COMSPOT is exactly such a hybrid system from our practice.
Which ERP systems do you integrate? +
Among others JTL-Wawi, SAP-adjacent systems and industry-specific ERPs — what matters is less the system than the data quality inside it. Integration runs through repeatable, monitored synchronization instead of fragile one-off imports.
What makes B2B commerce technically different from B2C? +
Runtime price calculation instead of fixed list prices, organizations with roles instead of individual customers, approval processes instead of instant checkout, and the ERP as the leading system. These are architecture decisions — retrofitting costs more than starting right.
Your sales team has better things to do.
